Creatividad, Cultura y Comunicación en España

Abstract

The new millennium has encouraged a new but also polemic connection between the configuration of communication and cultural policies and the notion of creativity, giving place to numerous discourses around the so called creative industries and creative economy, which are linked to a reductionist and functionalist logic that can also be identified in Spain during most recent years. The aim of this article is therefore to present the main elements that define such tendency through the analysis of the introduction and development of the concept "creativity" in the configuration of Spanish communication and cultural policies.