La edición en el sector audiovisual

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Published 25-04-2012
Mariano Cebrián Herreros

Abstract

The audiovisual editing expands enormously its field by the technical innovation and the change of the analog system to the digital one. It is present in new backups of audio, video, audiovisual and multimedia and in the variant of each one of them. It is expanded with the multiplication and diversification of media and forks in the on line and off line uses. The convergence of the expressive systems and media and the incorporation of the interactivity, hipertext language and navigation creates new needs of editing. The approach cannot be remained in the technical aspect but should consider likewise the expressive dimension. The businesses implied are seen overflowed by the technical acceleration, the continuous change of equipment and new investments; the amortizations have to be performed in the smaller possible time limit. The situation claims a transformation of the professionals to harmonize the general knowledge of the edition with the specialization in each one of the fields. No longer there are stable labor categories. To face the situation the professional has to acquire new knowledge, capacities and expressive and technical abilities, which requires a planning of the formation that permit the retraining, the control of tools and applications esthetics and, in short, a continuous formation.

How to Cite

Cebrián Herreros, M. (2012). La edición en el sector audiovisual. ZER - Journal of Communication Studies, 6(11). https://doi.org/10.1387/zer.6070
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