Special Issue Editors

Ana Reyes-Menéndez
ana.reyes@urjc.es
Guest Editor
Universidad Rey Juan Carlos

Nuria Ruiz-Lacaci
nuria.lacaci@urjc.es
Guest Editor
Universidad Rey Juan Carlos

Key topics of the special issue

We invite theoretical, conceptual and empirical papers on (but not limited to) the following topics:

  • Data mining
  • Big data analytics
  • Information management
  • Data visualization
  • Social networks analysis machine learning
  • Artificial intelligence (AI)
  • Digital business
  • Digital marketing innovation
  • Digital Transformation
  • Digital entrepreneurship and Startups digital strategy
  • Information Technologies (IT)
  • Marketing automation
  • Marketing intelligence
  • Digital trends
  • Online reputation management
  • Social media marketing
  • Digital transformation and education
  • New technologies applied to education
  • New student behaviors in digital environments
  • Privacy and user data
  • Sociology and digital consumer behavior
  • Social sciences and online consumer behavior
  • Multidisciplinary approaches to the study of the online consumer

Manuscript Submission Information

  • Open for submissions: October1st, 2023
  • Closing date for new submissions: January 30th, 2024
  • Extended deadline: February 29th, 2024

Further Information