Tendencias de investigación en tecnología en el contexto de los destinos turísticos inteligentes: un análisis y visualización de red bibliométricos

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Publicado 11-02-2022
Inés Sustacha
José Francisco Baños-Pino
Eduardo del Valle

Resumen

Las tecnologías de la información y la comunicación juegan un importante papel en el turismo aportando beneficios como la mejora de las experiencias turísticas, la co-creación de valor e impulsando el marketing de relaciones y las experiencias phygital, donde se unen los entornos online y offline. En los últimos años, la planificación y gestión turística a través de los destinos inteligentes ha despertado un gran interés académico, al incluir las dimensiones de gobernanza, sostenibilidad, accesibilidad, innovación y tecnología. Este trabajo se plantea como objetivo analizar y visualizar la producción científica asociada a la tecnología en el contexto de los destinos inteligentes. Para ello, se han aplicado técnicas de análisis bibliométrico evaluativas y relacionales a los datos bibliográficos de 395 artículos indexados en Scopus y en Web of Science hasta septiembre de 2021. Los resultados indican que existe un crecimiento considerable y que una serie de autores, países e instituciones líderes contribuyen significativamente al conocimiento científico. Además, utilizando de forma complementaria dos herramientas de softwarebibliométrico, VOSviewer y SciMAT, se ha construido una red de co-citación de autores para describir su estructura intelectual y un análisis de co-ocurrencia de palabras clave para identificar las principales áreas temáticas. Los temas motores que impulsan la investigación son la conceptualización de los destinos turísticos, la innovación y los datos, mientras que la experiencia es un tema transversal. Adicionalmente, se discuten algunas limitaciones y aplicaciones de la investigación, así como las implicaciones prácticas para la gestión de los destinos.

Cómo citar

Sustacha, I., Baños-Pino, J. F., & del Valle, E. (2022). Tendencias de investigación en tecnología en el contexto de los destinos turísticos inteligentes: un análisis y visualización de red bibliométricos. Cuadernos De Gestión, 22(1), 161–173. https://doi.org/10.5295/cdg.211501is
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Keywords

Bibliometría, Co-citación, Co-ocurrencia de palabras, Destino turístico inteligente, Tecnología inteligente, Visualización de red

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