THE SMART CITY APPS AS THE CORE OF PLACE BRANDING STRATEGY: A COMPARATIVE ANALYSIS OF INNOVATION CASES
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Published
12-06-2017
María Sánchez Martínez
Teresa Barceló Ugarte
Francisco Cabezuelo Lorenzo
http://orcid.org/0000-0003-1722-5065
Teresa Barceló Ugarte
Francisco Cabezuelo Lorenzo
Abstract
The phenomenon of the smart cities represents the logical and natural development of traditional cities due to the improvement of communication technologies applied to the services they provide on daily operating processes. In the cities' process of comprehensive transformation, the citizens and the content aimed at them should appear in order of priority. This research focuses its attention on the analysis of digital apps by pioneering Spanish smart cities as well as innovations that enhance citizens participation and their integration into the new digital ecosystem in Spain.
How to Cite
Sánchez Martínez, M., Barceló Ugarte, T., & Cabezuelo Lorenzo, F. (2017). THE SMART CITY APPS AS THE CORE OF PLACE BRANDING STRATEGY: A COMPARATIVE ANALYSIS OF INNOVATION CASES. ZER - Journal of Communication Studies, 22(42). https://doi.org/10.1387/zer.17813
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Schiuma, G. (2011). The Value of Arts for Business. Cambridge, United Kingdom, Cambridge University Press.
Unesco Etxea (2010). Cultura y desarrollo. Evolución y perspectivas. Cuadernos de trabajo n. 1. Available at http://www.unescoetxea.org/dokumentuak/Cultura_desarrollo.pdf
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Aguado, J. M. & Martínez, I. J. (2006). El proceso de mediatización de la telefonía móvil: de la interacción al consumo cultural. ZER Revista de estudios de Comunicación, 11(20), 319-343.
Anholt, S. (2011). Beyond the Nation Brand: The Role of Image and Identity in International Relations. Exchange: The Journal of Public Diplomacy, 2(1). Available at http://surface.syr.edu/exchange/vol2/iss1/1
Argenti, P. A. (2009). Corporate Communication, Boston: McGraw-Hill.
App Store by Apple (2017). Available at https://itunes.apple.com/es/genre/ios/id36?mt=8 (p. 13, parr. 2)
Bonete Vizcaíno, F. (2015). Smart Cities y patrimonio cultural. Telos: Cuadernos de comunicación e innovación, 102, 2-7.
Bondardo, M. [Ed.] (2000). Porta lontano investire in cultura. L'opinione degli italiani sul rapporto impresa-cultura, Milano, Italy, Il Sole24Ore.
Castells, M. (2008). Comunicación, poder y contrapoder en la sociedad red (I). Los medios y la política. Telos: Cuadernos de comunicación e innovación, 74, 13-24.
Colegio official de Ingenieros de Telecomunicación. COIT. (2016). Impact Analysis of Smart City Networks in Cities' Local Government. RECI's Case. Available at: https://www.coit.es/sites/default/files/informes/pdf/impact_analysis_of_smart_city_networks_in_cities_local_government.pdf#pdfjs.action=download
Cornelissen, J. (2011). Corporate Communication: Theory and Pr
actice, London, United Kingdom, Sage.
Goodman, M. B. and Hirsch, P. B. (2010). Corporate Communication: Strategic Adaptation for Global Practice, New York, United States of America, Peter Lang.
Google Play by Google (2017). Available at https://play.google.com/store/apps
Herranz de la Casa, J. M; Manfredi, J. L. & Cabezuelo, F. (2015). Latest trends and initiatives in corporate social responsibility: A communicational analysis of successful cases of arts and culture in Spain. Catalan Journal of Communication & Cultural Studies, 7(2), 217-229. doi: http://dx.doi.org/10.1386/cjcs.7.2.217_1
González, C., Fanjul, C. & Cabezuelo, F. (2015). Use, Consumption and Knowledge of New Technologies by Elderly People in France, United Kingdom and Spain. Comunicar Communication Journal [Revista científica iberoamericana de Comunicación y Educación], 43(45), 19-28. doi: http://dx.doi.org/10.3916/C45-2015-02
Govers, R. (2015). Rethinking Virtual and Online Place Branding. In Kavaratzis, M. et al. (eds.), Rethinking Place Branding. Spronger International Publishing Switzerland. doi: 10.1007/978-3-319-12424-7_6
Hajer, M. A. and Dassen, T. (2014). Smart about Cities: Visualising the challenge for21st century urbanism. Rotterdam: nnai010publishers/PBL publishers
Koeck, R. and Warnaby, G. (2015). Digital chorographies:Conceptualiising experiential representation and marketing of urban/architectural geographies. Architectural Research Quaterly, 19(2), 183-192. doi: 10.1017/S1359135515000202
Smart Cities White Paper [Libro Blanco de las Smart Cities] (2012). Madrid, Spain: Enerlis, Ernst & Young, Ferrovial and Madrid Network.
MECD & CDTI. Ministry of Education, Culture and Sports (2014). Reto 6 Europa en un mundo cambiante: Sociedades inclusivas, innovadoras y reflexivas-Horizonte 2020. Available at http://www.mecd.gob.es/cultura-mecd/dms/mecd/cultura-mecd/areascultura/cooperacion/mc/pcc/oficinasubprogramacultura/jornadas/europcreati2014/abril/RCastrillo08042014.pdf
Murciano, M. (2006). Las políticas de comunicación ante los restos del nuevo milenio: pluralismo, diversidad cultural, desarrollo económico y tecnológico, y bienestar social. ZER Revista de estudios de Comunicación, 11(20), 371-398.
Official Bulletin of the Government of Spain. (BOE). (2005). Instrumento de ratificación del Convenio sobre el acceso a la información, la participación del público en la toma de decisiones y el acceso a la justicia en materia de medio ambiente, firmado en Aarhus (Dinamarca), el 25 de junio de 1998. Available at http://www.boe.es/buscar/doc.php?id=BOE-A2005-2528
Red Española de Ciudades Inteligentes/Spanish Smart City Network. RECI. (2015). http://www.redciudadesinteligentes.es/
Sacco, P. L. (2006). Il fundraising per la cultura. Meltemi. Roma. Available at http://www.fundraisingschool.it/download/fundraising-cultura-sacco.pdf
Sánchez, M. & Ibar, R. (2015). Convergence and Interaction in the New Media: Typologies of Prosumers among University Students. Communication & Society, 28(2), 87-99.
Schiuma, G. (2011). The Value of Arts for Business. Cambridge, United Kingdom, Cambridge University Press.
Unesco Etxea (2010). Cultura y desarrollo. Evolución y perspectivas. Cuadernos de trabajo n. 1. Available at http://www.unescoetxea.org/dokumentuak/Cultura_desarrollo.pdf
Verbeke, M., Berendt, B., D'Haenens, L. and Opgenhaffen, M. (2014). When two disciplines meet, Data Mining for Communication Science. 64th Annual Meeting of International Communication Association (ICA) Conference, Seattle, United States of America. https://lirias.kuleuven.be/handle/123456789/436424
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