Televisión de proximidad o televisión local? El impacto de la proximidad cultural en los estudios de televisión en la era digital

Abstract

The term local television has traditionally been used to refer to providers who report on what happens in a municipality or city. However, this article aims to open a dialogue about the term proximity television that, based on theories of cultural proximity, is considered a broader and more precise concept to refer to an increasingly heterogeneous phenomenon. Thus, it allows to refer to a diverse reality of providers ranging from hyperlocal media, which can be televisions in a neighborhood of a city, to supramunicipal or even regional televisions.
KEYWORDS: Proximity television; local television; cultural proximity; representation; local identity.