About the Journal
Management Letters/Cuadernos de Gestión is a six- monthly publication dedicated to academic papers on Business Economics, theoretical and empirical peer-reviewed articles. It was founded in 1985 by the Institute of Applied Business Economics at the University of The Basque Country (UPV / EHU). It has consistently published articles combining scientific accuracy with useful proposals and prescriptions for improvements in business management. The scientific knowledge areas include Finance, Accounting, Business Administration, Marketing and Markets Research and Human Resources, open also to other fields as long as these contribute significantly to addressing problems in business management.
It is regularly indexed in the following databases: SCOPUS, Emerging Sources Citation Index (ESCI), DOAJ, e-revist@s, Latindex, Redalyc, Dialnet, Open Science Directory, EBSCO Publishing, among others. Management Letters/Cuadernos de Gestión is classified as an excellent journal by the Spanish Foundation for Science and Technology (FECYT), which belongs to the Spanish Ministry of Economics and Competitiveness.
Current Issue
Articles
Salesperson ambidexterity, firm capabilities, and value co-creation: Key factors in salespeople’s innovative service behavior?
Page 7-18
Research on cybersecurity and business: A bibliometric review (2004-2023)
Page 19-36
Football clubs’ social awareness as a leading strategy for performance: A fan token-based panel data analysis
Page 37-54
Exploring the Frontier: Generative AI Applications in Online Consumer Behavior Analytics
Page 57-70
Improving guest satisfaction by identifying hotel service micro-elements failures through Deep Learning of online reviews
Page 71-88
Organizational identity construction of Colombian brands of swimwear on Instagram
Page 89-101
Uncovering the receiver’s traits that moderate the effect of e-WOM valence on the purchase intentions of healthy food products
Page 103-119
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