Vol. 3 No. 1-2 (2003)
Published: 28-07-2003
Articles
The marketing management of cities and metropolitan areas: from product orientation to marketing orientation
Abstract 310 | PDF (Español (España)) Downloads 150 | DOI https://doi.org/10.5295/cdg.19196pg
Page 11-25
An analysis of the present offer of graduate programs on knowledge management
Abstract 144 | PDF (Español (España)) Downloads 87 | DOI https://doi.org/10.5295/cdg.19197or
Page 27-47
Importance of the market portfolio description in the assessment of a sample of Spanish investment funds through the Jensen's Alpha
Abstract 229 | PDF (Español (España)) Downloads 188 | DOI https://doi.org/10.5295/cdg.19198bv
Page 49-61
Delimiting of the Marketing with Reason or Social Corporate Marketing by means of the analysis of companies that realize actions of social responsibility
Abstract 899 | PDF (Español (España)) Downloads 558 | DOI https://doi.org/10.5295/cdg.19199jr
Page 65-82
Outsourcing and its impacts on operations strategy priorities. An empirical application
Abstract 436 | PDF (Español (España)) Downloads 231 | DOI https://doi.org/10.5295/cdg.19202te
Page 83-99
Analysis of the flexibility of the management training suply in the Basque Country
Abstract 146 | PDF (Español (España)) Downloads 100 | DOI https://doi.org/10.5295/cdg.19203aa
Page 101-119
Empirical study of the indebtedness, cost of the debt and profitabilities of the footwear industry of La Rioja: Comparison by size and sector
Abstract 205 | PDF (Español (España)) Downloads 138 | DOI https://doi.org/10.5295/cdg.19204ma
Page 123-142
An assessment of the Rioja wine sector
Abstract 129 | PDF (Español (España)) Downloads 133 | DOI https://doi.org/10.5295/cdg.19205fg
Page 143-167
Kukuxumusu
Abstract 127 | PDF (Español (España)) Downloads 234 | DOI https://doi.org/10.5295/cdg.19206yc
Page 171-179