Vol. 21 No. 1 (2021)

Published: 11-01-2021

Articles

Exploring the factors affecting the use of C2C in Colombia

Javier A. Sánchez Torres, Alexander Varón Sandoval, Francisco Javier Arroyo Cañada, Sandra Rojas Berrio
Abstract 341785 | PDF Downloads 370 | DOI https://doi.org/10.5295/cdg.180945js

Page 7-18

Modelling e-mail marketing effectiveness – An approach based on the theory of hierarchy-of-effects

Ángel José Lorente Páramo, Ángel Hernández García, Julián Chaparro Peláez
Abstract 3454 | PDF Downloads 2233 | DOI https://doi.org/10.5295/cdg.191094ah

Page 19-27

Review of scientific research in ISO 9001 and ISO 14001: a bibliometric analysis

Natalia Orviz Martínez, Tatiana Cuervo Carabel, Sergio Arce García
Abstract 4088 | PDF (Español (España)) Downloads 2266 | DOI https://doi.org/10.5295/cdg.191189no

Page 29-45

The assurance of sustainability reports and their impact on stock market prices

María Mar Miralles Quirós, José Luis Miralles Quirós, Julio Daza Izquierdo
Abstract 636 | PDF Downloads 333 | DOI https://doi.org/10.5295/cdg.201262mm

Page 47-60

Integration of health care in Euskadi: qualitative research and diagnosis of the implementation process of Osakidetza-Basque Health System

Goizalde Hernando Saratxaga, Julen Izagirre Olaizola, María Soledad Aguirre García
Abstract 660 | PDF (Español (España)) Downloads 324 | DOI https://doi.org/10.5295/cdg.181030gh

Page 61-73

Quality marks as an economic consolidation factor for rural tourism

Luis Valdés, Francisco Javier Ballina, Eduardo del Valle
Abstract 502 | PDF Downloads 182 | DOI https://doi.org/10.5295/cdg.181066fb

Page 93-101

Satisfaction and loyalty in musical festivals. Study based on the level of jazz musical knowledge

Jesús Claudio Pérez Gálvez, Tomás López Guzmán, Gema Gómez Casero, Miguel Jesús Medina Viruel
Abstract 548 | PDF (Español (España)) Downloads 267 | DOI https://doi.org/10.5295/cdg.180901mm

Page 115-124

Methodological elements to design a city branding with the use of grounded theory

Marleny Torres-Zamudio, Yolanda González-Castro, Omaira Manzano-Durán
Abstract 670 | PDF Downloads 270 | DOI https://doi.org/10.5295/cdg.191093mt1

Page 125-134