Vol. 21 No. 1 (2021)

Published: 11-01-2021

Articles

Exploring the factors affecting the use of C2C in Colombia

Javier A. Sánchez Torres, Alexander Varón Sandoval, Francisco Javier Arroyo Cañada, Sandra Rojas Berrio
Abstract 458198 | PDF Downloads 416 | DOI https://doi.org/10.5295/cdg.180945js

Page 7-18

Modelling e-mail marketing effectiveness – An approach based on the theory of hierarchy-of-effects

Ángel José Lorente Páramo, Ángel Hernández García, Julián Chaparro Peláez
Abstract 3759 | PDF Downloads 2324 | DOI https://doi.org/10.5295/cdg.191094ah

Page 19-27

Review of scientific research in ISO 9001 and ISO 14001: a bibliometric analysis

Natalia Orviz Martínez, Tatiana Cuervo Carabel, Sergio Arce García
Abstract 4643 | PDF (Español (España)) Downloads 2556 | DOI https://doi.org/10.5295/cdg.191189no

Page 29-45

The assurance of sustainability reports and their impact on stock market prices

María Mar Miralles Quirós, José Luis Miralles Quirós, Julio Daza Izquierdo
Abstract 821 | PDF Downloads 391 | DOI https://doi.org/10.5295/cdg.201262mm

Page 47-60

Integration of health care in Euskadi: qualitative research and diagnosis of the implementation process of Osakidetza-Basque Health System

Goizalde Hernando Saratxaga, Julen Izagirre Olaizola, María Soledad Aguirre García
Abstract 764 | PDF (Español (España)) Downloads 360 | DOI https://doi.org/10.5295/cdg.181030gh

Page 61-73

Quality marks as an economic consolidation factor for rural tourism

Luis Valdés, Francisco Javier Ballina, Eduardo del Valle
Abstract 571 | PDF Downloads 200 | DOI https://doi.org/10.5295/cdg.181066fb

Page 93-101

Satisfaction and loyalty in musical festivals. Study based on the level of jazz musical knowledge

Jesús Claudio Pérez Gálvez, Tomás López Guzmán, Gema Gómez Casero, Miguel Jesús Medina Viruel
Abstract 657 | PDF (Español (España)) Downloads 303 | DOI https://doi.org/10.5295/cdg.180901mm

Page 115-124

Methodological elements to design a city branding with the use of grounded theory

Marleny Torres-Zamudio, Yolanda González-Castro, Omaira Manzano-Durán
Abstract 891 | PDF Downloads 311 | DOI https://doi.org/10.5295/cdg.191093mt

Page 125-134